Michael Chibnik's Crafting Tradition: The Making and Marketing of Oaxacan Wood PDF

By Michael Chibnik

ISBN-10: 0292712480

ISBN-13: 9780292712485

Since the mid-1980s, whimsical, brightly coloured wooden carvings from the Mexican country of Oaxaca have chanced on their means into present retailers and personal houses around the usa and Europe, as Western shoppers search to connect to the authenticity and culture represented via indigenous folks arts. sarcastically, notwithstanding, the Oaxacan wooden carvings aren't a conventional folks paintings. Invented within the mid-twentieth century through non-Indian Mexican artisans for the vacationer marketplace, their charm flows as a lot from intercultural miscommunication as from their intrinsic inventive merit.

In this superbly illustrated booklet, Michael Chibnik deals the 1st in-depth examine the overseas alternate in Oaxacan wooden carvings, together with their historical past, creation, advertising and marketing, and cultural representations. Drawing on interviews he performed within the carving groups and between wholesalers, outlets, and shoppers, he follows the full creation and intake cycle, from the harvesting of copal wooden to the ultimate buy of the completed piece. alongside the way in which, he describes how and why this "invented culture" has been promoted as a "Zapotec Indian" craft and explores its similarities with different neighborhood crafts with longer histories. He additionally totally discusses the consequences on neighborhood groups of engaging within the worldwide marketplace, concluding that the alternate in Oaxacan wooden carvings is a virtually paradigmatic case research of globalization.

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Crafting Tradition: The Making and Marketing of Oaxacan Wood Carvings (Joe R. and Teresa Lozana Long Series in Latin American and Latino Art and Culture (Paperback)) by Michael Chibnik


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